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Becky Garcia

Becky Boricua
Social Media Strategist, Key Influencer in the Latin Music Industry, and Bilingual Content Creator
Miami, FL
Becky García is a social media strategist, key influencer in the Latin Music Industry, bilingual content creator, and founder of her blog, Becky Boricua. She has run social media campaigns across multiple platforms for Hispanicize, Latino Public Broadcasting, and Latin Urban Artists Wisin & Yandel. She has collaborated with AEG Live, Livenation, Universal Music Latin, Sony Music Latin, and HBO Latino in running social media promotion campaigns for Wisin & Yandel and recently collaborated with Roc Nation on social media amplification of Yandel’s latest US & Puerto Rico tour.

With her blog she has covered several high profile events such as the Latin GRAMMYs, Premio Lo Nuestro, and the Latin American Music Awards. She has also worked on social amplification initiatives for Mazda and Clinique among other major brands that are targeting the Hispanic demographic. She is fully bilingual and a master on all social platforms.
Monday, April 4

8:00am EDT

8:30am EDT

9:30am EDT

11:00am EDT

11:50am EDT

12:00pm EDT

1:00pm EDT

2:00pm EDT

2:45pm EDT

4:00pm EDT

5:00pm EDT

5:30pm EDT

6:30pm EDT

7:00pm EDT


My Moderators Sessions

Monday, April 4

2:45pm EDT