Business prosperity depends on growth in revenue, profit and market share. In the U.S., growth depends on the Hispanic population and Hispanic-owned businesses. Get briefed on the freshest facts on the immense demographic shift we’re in the midst of and see what you can expect in the years to come. As part of this session, Geoscape will unveil and distribute its 2016 annual population report (complimentary to all attendees) drawing on its proprietary data set called American Marketscape DataStream (AMDS).