Ozzie was born in Mexico and raised on the south side of Chicago. His personal industry experience and in-depth knowledge of consumer market trends led him to believe there was a better way to approach Hispanic marketing. So, in 2006 he and Pablo Acosta founded PACO Communications, now known as PACO Collective – a full service, cross-cultural agency.                                                                                   

Godinez serves as President and Executive Board member of Chicago’s Hispanic PR Association and is a distinguished board member of Chicago Children’s Advocacy Center and Alternatives, Inc., a youth-development agency.

When Godinez isn’t changing industry standards for cross-cultural marketing he’s rooting for his two favorite sports teams – the Chicago Bears and the Chicago White Sox.