For more than twenty years, Hugo Pérez has dedicated himself to telling stories that are engaging and memorable. As the Global Head of Content at Zeno, he brings this expertise as a creative ideator & strategist to the development of groundbreaking programs that lead to sustained engagement, authentic connections and increased recommendations.  The common thread to his story weaves across significant leadership roles at agencies and firms of all types, fueled by wide-ranging global experiences. This journey has shaped a unique point of view that has enabled Hugo to build a role as a respected voice in today’s digital world, including significant expertise as a multicultural marketer. His campaigns have been awarded Peabody, Beacon, Sabre, and Silver Anvil awards, and been featured on Facebook Studios. As a former journalist (NBC Network News, MSNBC, msnbc.com, CBS News), he’s also earned a National News Emmy. Hugo is also an independent filmmaker with three award winning short films credits and a feature-length script with his film company.