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Yonatan Sela

VP Business Development & Product Strategy

Yonatan was previously a VC at Venrock, a firm whose past investments include Apple, Intel, AppNexus and others. While at Venrock he focused on opportunities in the Media, FinTech and Bitcoin/Blockchain verticals, and was part of the team who made the investment at YouNow.


Having worked closely with the YouNow team for months following the investment, he joined the company full time to lead its product and growth strategy.


Yonatan’s first entrepreneurial endeavor was at Tvinci, an online video startup, where he spent 5 years as the first employee and head of marketing and product strategy, leading to 8 figures in recurring revenue and an acquisition in ‘14. Yonatan also co-founded Bookn'tell, an app that simplifies friend referrals for local service businesses.


He is an Israeli Air Force Captain, a Boston Consulting Group alum and holds an MBA from Wharton and a BA in Economics and Eastern Philosophy.